SMS Country Information Guide: South America
Argentina
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Argentina Phone Number: Yes
Argentina Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: Yes
Generic URL Shortening: No (Only branded URL shortening like yourbrand.link is allowed)
Quiet Hours/Do Not Disturb: No
Additional Notes:
Generic Sender IDs are not allowed; registration is mandatory
Content restrictions: Gambling, political, and adult content is forbidden
Mobile operators block promotional messages from other operators to their subscribers
Messages with operator names are flagged as spam
Messages containing bank and mobile operator names will be flagged as spam
Opt-out Rules: No specific opt-out regulations
Bolivia
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Bolivia Phone Number: No
Bolivia Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: Yes
Quiet Hours/Do Not Disturb: No
Additional Notes:
Senders are classified as local or international
All sender IDs will be overwritten with a short code
Content restrictions: Gambling, political, and adult content is forbidden
Opt-out Rules: No specific opt-out regulations
Brazil
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Brazil Phone Number: Yes
Brazil Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: No (URL whitelisting required)
Quiet Hours/Do Not Disturb: Yes
Monday-Saturday: 21:00-08:00
Sunday: All day (no SMS allowed)
Additional Notes:
All sender IDs are overwritten with a local short code or long code
Allowed sending times:
Monday to Friday: 8:00 AM to 8:00 PM
Saturday: 8:00 AM to 2:00 PM
Sunday: SMS are not allowed
Content restrictions: Electoral/political content, religious content, content that breaches intellectual property rights, and content related to termination of pregnancies
Opt-out Rules: No specific opt-out regulations
Chile
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Long Code (Phone Number)
Promotional SMS: Long Code (Phone Number)
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Chile Phone Number: Yes
Chile Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: Yes
Quiet Hours/Do Not Disturb: Yes (Monday-Sunday 21:30-10:30)
Additional Notes:
Allowed SMS window: 8:30 AM to 7:30 PM local time
Long Codes are strongly recommended for one-way traffic
By default, all traffic will be changed to a Long Code unless a Short Code is specifically requested
Opt-out Rules: No specific opt-out regulations
Colombia
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Colombia Phone Number: No
Colombia Short Code: Yes (dedicated or shared)
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: No (URL whitelisting required)
Quiet Hours/Do Not Disturb: Yes - Marketing traffic only (Monday-Sunday 22:00-08:00)
Additional Notes:
For Promotional Traffic: Allowed from 8:00 AM until 9:00 PM local time
All senders will be overwritten to a shared short code
Dedicated short codes can be requested directly from the CRC (Telecommunications Regulator in Colombia)
Opt-out Rules: No specific opt-out regulations
Ecuador
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Ecuador Phone Number: No
Ecuador Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: Yes
Quiet Hours/Do Not Disturb: No
Additional Notes:
For Promotional Traffic: Messages must be sent Monday to Friday between 9 AM and 6 PM
Every SMS must clearly identify the sender, including the sender's name or company name
Opt-out Rules: No specific opt-out regulations
Guyana
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Alphanumeric Sender ID (e.g., "YourBrand")
Promotional SMS: Alphanumeric Sender ID (e.g., "YourBrand")
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): Yes
Guyana Phone Number: Yes
Guyana Short Code: Yes
International Phone Number: Yes
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: Yes
Quiet Hours/Do Not Disturb: No
Additional Notes:
Two-way SMS is not available; dynamic sender IDs fully supported
Content restrictions: Gambling, political, and adult content is forbidden
Opt-out Rules: No specific opt-out regulations
Paraguay
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Paraguay Phone Number: Yes
Paraguay Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: Yes
Quiet Hours/Do Not Disturb: Yes (Monday-Sunday 20:00-08:00)
Additional Notes: Content restrictions: Gambling, political, and adult content is forbidden
Opt-out Rules: No specific opt-out regulations
Peru
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Peru Phone Number: Yes
Peru Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: Yes
Quiet Hours/Do Not Disturb: Yes
Monday-Friday: 20:00-08:00
Saturday: 13:00-08:00
Sunday: All day (no SMS allowed)
Additional Notes:
Allowed times for Promotional/Marketing Traffic:
Monday to Friday: 8 AM to 8 PM
Saturday: 9 AM to 1 PM (local time)
Senders are classified as local or international
All sender IDs will be overwritten with a short code
Content restrictions: Gambling, political, and adult content is forbidden
Opt-out Rules: No specific opt-out regulations
Suriname
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Alphanumeric Sender ID (e.g., "YourBrand")
Promotional SMS: Alphanumeric Sender ID (e.g., "YourBrand")
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): Yes
Suriname Phone Number: Yes
Suriname Short Code: Yes
International Phone Number: Yes
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: No (Only branded URL shortening like yourbrand.link is allowed)
Quiet Hours/Do Not Disturb: No
Opt-out Rules: No specific opt-out regulations
Uruguay
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Short Code
Promotional SMS: Short Code
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): No
Uruguay Phone Number: No
Uruguay Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: Yes
Generic URL Shortening: Yes
Quiet Hours/Do Not Disturb: Yes (Monday-Sunday 20:00-08:00)
Additional Notes: Content restrictions: Gambling, political, and adult content is forbidden
Opt-out Rules: No specific opt-out regulations
Venezuela
Best Messaging Channels by Use Case (Bird's Recommendations)
Transactional SMS: Alphanumeric Sender ID (e.g., "YourBrand")
Promotional SMS: Alphanumeric Sender ID (e.g., "YourBrand")
Two-Way Conversations: WhatsApp (You can use your existing number or get a new one from Bird)
Sender Types Supported
Alphanumeric Sender ID (Business names like "Bird" or "Netflix" that send one-way messages): Yes (Alphanumeric only, no pure Alpha)
Venezuela Phone Number: Yes
Venezuela Short Code: Yes
International Phone Number: No
Generic Sender ID (Sender IDs that don't clearly identify your brand): No
Restrictions
Operator Registration Required: No
Generic URL Shortening: No (Only branded URL shortening like yourbrand.link is allowed)
Quiet Hours/Do Not Disturb: Yes (Monday-Sunday 20:00-08:00)
Additional Notes:
Only the Only Digital network accepts alphanumeric sender IDs
For all other networks, sender IDs will be replaced with a short code
Content restrictions: Gambling, political, and adult content is restricted
Opt-out Rules: No specific opt-out regulations
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