# Register a 10DLC Campaign via Bird {% hint style="warning" %} Before you can register a 10DLC campaign, you'll need to[ register your brand](https://docs.bird.com/applications/channels/channels/supported-channels/sms/how-to/register-your-brand-for-10dlc-compliance). {% endhint %} 1. On the side panel, click **Developer**. You'll be taken to the Developer Dashboard. 2. Under the **Numbers** tab, click **10DLC Compliance**. 3. Click on your **Approved Brand, which you want to associate a 'Campaign' (aka Use Case) with.** 4. [Check what is the minimum required information and additional details for a successful 'Campaign' (Use Case) Registration](/applications/channels/channels/supported-channels/sms/concepts/united-states-sms-registration/sms-10dlc/campaign-registration.md). 5. Check [SMS Consent methods and respective requirements](/applications/channels/channels/supported-channels/sms/concepts/united-states-sms-registration/setting-up-a-sms-consent-flow.md) prior completing your 10DLC Campaign registration. 6. In the 'Campaign overview' section, enter the following information in the respective fields: * Campaign name. * Use case name. * Use case description. {% hint style="warning" %} You MUST meet SMS Compliance requirements and regulations to successfully register your 10DLC. Read supporting BIRD articles for guidance and official guidelines for details. \ USEFUL LINKS:\ [CTIA Best Practices for Messaging](https://api.ctia.org/wp-content/uploads/2023/05/230523-CTIA-Messaging-Principles-and-Best-Practices-FINAL.pdf?utm_source=chatgpt.com)\ [TCPA - Prior (express) consent before messaging](https://www.fcc.gov/sites/default/files/tcpa-rules.pdf)\ [Prohibited Content on messaging](/applications/channels/channels/supported-channels/sms/concepts/choose-the-right-sender-availability-and-restrictions-by-country/sms-country-information-guide-north-america/prohibited-content-noram-sms-mms.md) {% endhint %} 1. Click **Save and continue**. 2. In the 'Campaign and content attributes' section, select any attributes that apply. 3. Click **Save and continue**. 4. In the 'Sample messages and opt out' section, enter the following information in the respective fields: * Sample messages: Provide at least two, and up to five, examples messages to demonstrate the type of content that will be sent as part of this messaging program. Include embedded links and phone numbers, if relevant to your content. * **Opt out keywords: 'STOP' is mandatory.** Provide a comma-separated list of keywords that customers can use to opt out of this messaging program. Remember to [update](/applications/channels/channels/supported-channels/sms/concepts/opt-in-and-opt-out-compliance.md) your compliance keyword to match. * Opt out message: compliant example - **"\[Brand name]: you have opted-out of text messages. No further messages will be sent"**. Remember to update your compliance keyword [settings](/applications/channels/channels/supported-channels/sms/concepts/opt-in-and-opt-out-compliance.md#confirmation-messages) to match it. * **Help keywords: 'HELP' is mandatory.** Provide a comma-separated list of keywords that customers can use to request help in relation to this messaging program. * Help message: compliant example. **"\[Brand name]: get help at \[support URL, email or toll-free number]. Reply STOP to opt-out"**. Provide an example HELP message, stating the name of the service, contact, and OPT OUT keywords. Remember to update your compliance keyword [settings](/applications/channels/channels/supported-channels/sms/concepts/opt-in-and-opt-out-compliance.md#confirmation-messages) to match it. * **Opt in keywords:** **START is default.** Provide a comma-separated list of keywords that customers can use to opt in to the messaging program. * Opt in message: compliant example - **"Welcome to \[Brand] SMS alerts. Message frequency varies. Reply HELP for Support or STOP to opt-out. Message and data rates may apply"**. * Message flow: Explain how customers will be opted into this messaging program. If you have a live web opt-in provide the URL and ensure the page has required compliance details. [Examples of different Consent Methods and how to present them during registration](/applications/channels/channels/supported-channels/sms/concepts/united-states-sms-registration/setting-up-a-sms-consent-flow.md). {% hint style="danger" %} * Always include a link to your Privacy Policy as part of your message flow (see [this article](/applications/channels/channels/supported-channels/sms/concepts/united-states-sms-registration/sms-privacy-policy-and-sms-terms-of-service.md) for examples and best practices) * 90% of 10DLC registration rejections are caused by generic or unclear Message Flows, please check[ this article](/applications/channels/channels/supported-channels/sms/concepts/united-states-sms-registration/setting-up-a-sms-consent-flow.md) and ensure to follow its recommendation on how to best describe your consent method. {% endhint %} 1. Check the box that says 'I confirm this campaign will follow CTIA best practices and principles and will not be used for affiliate marketing'. 2. Click **Submit campaign registry**. {% hint style="success" %} You've successfully submitted your campaign for registration. {% endhint %} --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.bird.com/applications/channels/channels/supported-channels/sms/concepts/united-states-sms-registration/sms-10dlc/how-to-guides/register-a-10dlc-campaign-via-bird.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.