Journeys

Intelligent marketing automation.

What are Journeys?

Create targeted marketing sequences that adapt to customer actions across all communication channels. Bird Journeys automatically personalizes messages based on customer interactions like opens, clicks, and purchases, ensuring relevant content reaches the right audience at the right time.

Before you start

Here's what you need to know before you start:

If you’re triggering an event from your online store, make sure you install Shopify or similar as a connector.

You'll also need to have one of the following channels installed so that you can send messages to your customers:

  • WhatsApp

  • SMS

  • Email

  • Push

Get started with journeys

Dive into these how-to articles to learn how to add steps to a journey.

Create an abandoned cart recovery journey

Learn about journey steps

Discover some of the most popular journey steps, and how to use them.

Send message step

Learn how to send messages with a journey.

Wait step

Learn how to delay a journey until a specific date and time, or until a period of time has passed.

Conditional step

Learn how to branch your journey with conditional steps.

Update contact

Learn how to automatically update contact attributes as contacts move through a journey,

End journey

Learn how to terminate branches and journeys.

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