# Setting up personalisation for Acoustic (IBM Silverpop)

Before setting up personalisation in Taxi from Acoustic, you'll need to [set up personalisation](https://docs.messagebird.com/taxi/Dynamic%20content,%20segmentation%20and%20personalisation/Personalisation/setting-up-personalisation-fields) in your account.

Personalisation fields in IBM use the following style of notation:

%%FirstName%%

<br>

These can be set up in the [personalisation](https://docs.bird.com/taxi/dynamic-content-segmentation-and-personalisation/personalisation/what-is-personalisation) settings in Taxi.

![](https://downloads.intercomcdn.com/i/o/248891646/d03ff5fea2968a6c916a1715/ibmpersonalisation.png)

<br>

These will become available in rich text fields in the editor.

![](https://downloads.intercomcdn.com/i/o/248893270/cec473e61c742b6b45808774/ibm+personalisation+1.png)

You can add as much or as little code here as you like, so it’s possible to use IBM’s code to do things like use a default name:

<br>

\#{{#if forename}}\<h1>#{{%%Mixedcase\_forename%%}}\</h1> #{{else}}\<h1>Hello\</h1> #{{/if}}

<br>
