> For the complete documentation index, see [llms.txt](https://docs.bird.com/taxi/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.bird.com/taxi/connectors/acoustic-ibm-silverpop-connector/setting-up-personalisation-for-acoustic-ibm-silverpop.md).

# Setting up personalisation for Acoustic (IBM Silverpop)

Before setting up personalisation in Taxi from Acoustic, you'll need to [set up personalisation](https://docs.messagebird.com/taxi/Dynamic%20content,%20segmentation%20and%20personalisation/Personalisation/setting-up-personalisation-fields) in your account.

Personalisation fields in IBM use the following style of notation:

%%FirstName%%

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These can be set up in the [personalisation](/taxi/dynamic-content-segmentation-and-personalisation/personalisation/what-is-personalisation.md) settings in Taxi.

![](/files/11Jp1cbLXIH7EpfGQC8U)

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These will become available in rich text fields in the editor.

![](/files/JuPTJPaV1Fjp7VezLFDV)

You can add as much or as little code here as you like, so it’s possible to use IBM’s code to do things like use a default name:

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\#{{#if forename}}\<h1>#{{%%Mixedcase\_forename%%}}\</h1> #{{else}}\<h1>Hello\</h1> #{{/if}}

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