> For the complete documentation index, see [llms.txt](https://docs.bird.com/taxi/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.bird.com/taxi/connectors/iterable/setting-up-personalisation-for-iterable.md).

# Setting up personalisation for Iterable

Before setting up personalisation in Taxi from Iterable, you'll need to [set up personalisation](https://docs.messagebird.com/taxi/Dynamic%20content,%20segmentation%20and%20personalisation/Personalisation/setting-up-personalisation-fields) in your account.

Iterable uses [handlebars](https://support.iterable.com/hc/en-us/articles/205480365-Using-Handlebars-to-Personalize-Messages-#getting-started-with-handlebars) for segmentation and personalisation.

Personalisation fields in Iterable use the following style of notation:

\#{{first name}}

\
These can be set up in the [personalisation](/taxi/dynamic-content-segmentation-and-personalisation/personalisation/what-is-personalisation.md) settings in Taxi.

![](https://2516523503-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FMq0EQG9Ff46ZMsrIBcVn%2Fuploads%2Fgit-blob-422efbae5eb7172bbd4d92e2d288bbf6d7ba70f5%2Fiterable%2Bpersoalisaion.png?alt=media)

These will become available in rich text fields in the editor.

![](https://2516523503-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FMq0EQG9Ff46ZMsrIBcVn%2Fuploads%2Fgit-blob-afdf5c4b944aefb9c25667d7f7c4d04f92c85d5e%2Fiterable%2Bpersonalisation%2B2.png?alt=media)

You can add as much or as little code here as you like, so it’s possible to use Iterable code to do things like use a default name:

\#{{#if activeUser}} Hi active user!#{{else}} Hi inactive user#{{/if}}


---

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