# What's an IVR or Phone Tree?

An [Interactive Voice Response (IVR)](https://toky.co/en/features/ivr), also known as Phone Tree, allows customers calling your telephone system to interact with voice menus using their phone's keypad. With Toky, you can easily create an [IVR](https://blog.toky.co/improve-your-call-center-with-the-ivr-from-toky/) to improve the efficiency of your call center, allowing your customers to connect directly with the person or department that can assist them. [Continue here](https://tokyapp.zendesk.com/hc/en-us/articles/360020819958) with the configuration.