Create contact identifier
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Let's establish some of our data that will be used in the following examples:
Workspace ID: a1405560-c8d3-4b1a-877d-3f449ad95352
AccessKey: abcd
Contact ID: 12bd0e40-9361-4e32-8b26-99b4ab7eae09
In this example, we're creating an identifier without custom properties.
curl -X POST "https://api.bird.com/workspaces/a1405560-c8d3-4b1a-877d-3f449ad95352/contacts/12bd0e40-9361-4e32-8b26-99b4ab7eae09/identifiers" \
-H "Content-Type: application/json" \
-H "Authorization: AccessKey abcd" \
-d '{
"key": "emailaddress",
"value": "contacts@bird.com"
}'
In this example, we're creating an identifier with custom properties.
curl -X POST "https://api.bird.com/workspaces/a1405560-c8d3-4b1a-877d-3f449ad95352/contacts/12bd0e40-9361-4e32-8b26-99b4ab7eae09/identifiers" \
-H "Content-Type: application/json" \
-H "Authorization: AccessKey abcd" \
-d '{
"key": "emailaddress",
"value": "contacts@bird.com",
"properties": {
"isGmail": true
}
}'
This endpoint is used to create a new identifier for a contact. The identifier will be added to the contact and can be used for different purposes such as targeting, mapping, and more.
Your workspace identifier.
b4e02c85-c6d2-4b15-8885-e09671799c61
The ID of a contact.
b4e02c85-c6d2-4b15-8885-e09671799c61
The identifier key.
secondaryEmailAddress
The identifier value.
contacts-secondary@bird.com
POST /workspaces/{workspaceId}/contacts/{contactId}/identifiers HTTP/1.1
Host: api.bird.com
Authorization: Bearer JWT
Content-Type: application/json
Accept: */*
Content-Length: 118
{
"key": "secondaryEmailAddress",
"value": "contacts-secondary@bird.com",
"properties": {
"countryCode": "US",
"isGmail": true
}
}
{
"contactId": "123e4567-e89b-12d3-a456-426614174000",
"key": "secondaryEmailAddress",
"value": "contacts@bird.com",
"properties": {
"ANY_ADDITIONAL_PROPERTY": "anything"
},
"createdAt": "2025-06-20T17:21:03.716Z"
}