> For the complete documentation index, see [llms.txt](https://docs.bird.com/taxi/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.bird.com/taxi/connectors/episerver/setting-up-personalisation-for-episerver.md).

# Setting up personalisation for Episerver

Before setting up personalisation in Taxi from Episerver, you'll need to [set up personalisation](https://docs.messagebird.com/taxi/Dynamic%20content,%20segmentation%20and%20personalisation/Personalisation/setting-up-personalisation-fields) in your account.

Personalisation fields in Episerver use the following style of notation:

$user.data.firstname

These are set up in the personalisation settings in Taxi. Below is what this will look like in Taxi.<br>

![](https://2516523503-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FMq0EQG9Ff46ZMsrIBcVn%2Fuploads%2Fgit-blob-bb916f4bad4da0a0e9c8748966fdb3467164a72c%2FScreenshot%2B2020-06-17%2Bat%2B14.26.08.png?alt=media)

These will become available in rich text fields in the editor

![](https://2516523503-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FMq0EQG9Ff46ZMsrIBcVn%2Fuploads%2Fgit-blob-d8063d50f7b959b5b88bb5e897aa4c831e92cf7e%2FScreenshot%2B2020-06-17%2Bat%2B14.26.16.png?alt=media)

You can add as much or as little code here as you like, so it’s possible to use Episerver code to do things like use a default name:

\#if("$!{user.data.firstname}" != "")$user.data.firstname#end