Create personalized abandoned cart and browse emails
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Dynamic and personalized abandoned cart emails help recover lost sales by reminding customers of the products they showed interest in. By leveraging customer behavior data, businesses can personalize these emails to increase engagement and conversion rates.
For Abandoned Cart Email for Shopify you can use Cart Updated trigger which will give you the options to personalize your email with following dynamic elements:
Product Image: To add dynamic product image from the cart, you can add an image element and in place of Image URL Source, you can type in {{event.properties.items[0].product_image_url}}
Product Link: To add dynamic product link to the product image from the cart, you can add an image element and in place of Image URL Link, you can type in {{event.properties.items[0].product_url}}
Product Name: To add dynamic product name from the cart, you can add a text element and type in the variable {{event.properties.items[0].product_name}}
Product Currency: To add dynamic product price currency from the cart, you can add a text element and type in the variable {{event.properties.items[0].currency}}
Product Price: To add dynamic product price value from the cart, you can add a text element and type in the variable {{event.properties.items[0].price}}
Cart Link: To add personalized cart link from the cart, you can add a button element and type in the variable {{event.properties.checkout_url}}
in the link field
For Abandoned Browse Email for Shopify you can use Viewed Product trigger which will give you the options to personalize your email with following dynamic elements:
Product Image: To add dynamic product image from the cart, you can add an image element and in place of Image URL Source, you can type in {{event.properties.product_image_url}}
Product Link: To add dynamic product link to the product image from the cart, you can add an image element and in place of Image URL Link, you can type in {{event.properties.product_url}}
Product Name: To add dynamic product name from the cart, you can add a text element and type in the variable {{event.properties.product_name}}
Product Currency: To add dynamic product price currency from the cart, you can add a text element and type in the variable {{event.properties.currency}}
Product Price: To add dynamic product price value from the cart, you can add a text element and type in the variable {{event.properties.price}}
Product Link: To add personalized product link which was viewed, you can add a button element and type in the variable {{event.properties.product_url}}
in the link field