# Email campaigns

## Get started with Email campaigns

<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>Install Email</strong></td><td>Learn how to install your first email channel so you can start sending Email campaigns.</td><td></td><td><a href="../channels/channels/supported-channels/email/install-email">install-email</a></td></tr><tr><td><strong>Create and send an Email campaign</strong></td><td>Learn how to create and send Email campaigns.</td><td></td><td><a href="email-campaigns/how-to/send-an-email-campaign">send-an-email-campaign</a></td></tr><tr><td><strong>Email campaign reports</strong></td><td>Learn how to analyze the performance of your email campaigns.</td><td></td><td><a href="../analytics/campaign-reports/concepts/view-email-campaign-reports">view-email-campaign-reports</a></td></tr></tbody></table>

### Why use Email for marketing?

* **Wide reach:** Email allows you to reach a large audience, making it ideal for both broad and targeted campaigns.
* **High ROI:** Email marketing consistently delivers a high return on investment by effectively converting leads into customers.
* **Personalization:** Emails can be easily personalized, enhancing engagement and building stronger relationships with your audience.

### Get Email for marketing

{% embed url="<https://bird.com/channels/email-marketing>" %}