# Install WhatsApp

Install WhatsApp to gain immediate access to basic messaging features.&#x20;

To unlock full WhatsApp messaging features, apply for [Business Verification](https://docs.bird.com/applications/channels/channels/supported-channels/whatsapp/concepts/accounts-and-verification-levels/meta-business-account-verification-for-whatsapp).

### What you'll need:

{% hint style="warning" %}
WhatsApp has specific criteria that you'll need to meet when installing the channel. Make sure you're familiar with [the rules](#installation-criteria-and-rules) before you start.
{% endhint %}

* An existing personal Facebook account to create or link a Meta Business Manager account. If you are linking an existing Meta Business Account, your personal account must be an *admin* on the Meta Business Account.
* The legal name of your company.
* Your [WhatsApp Business display name](#whatsapp-business-display-name), which will be visible to your customers.
* The URL of your business' website
* Your business email address. If you don't have one yet, you can create one during the installation process.
* The company [phone number](#whatsapp-number-requirements) that you want to send WhatsApp messages with.
* If you are using your own number access to that phone number for verification during the sign-up process.

## Installation steps:

### Step one: Begin installation

{% hint style="info" %}
Find out about [WhatsApp's number requirements](#whatsapp-number-requirements), including [accepted number types](#accepted-number-types) and [prohibited number types](#prohibited-number-types).
{% endhint %}

* Go to **Settings > Workspace > Connectivity > Channels** and click on **WhatsApp** card.

<figure><img src="https://3861485111-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FU9kiDiTGVD8kkbnKKyEn%2Fuploads%2FYWnCUw3OvYdPpumyJJvq%2FScreenshot%202025-12-10%20at%205.22.24%E2%80%AFPM.png?alt=media&#x26;token=5fac44df-e09d-4c22-afb4-4617424a9c47" alt=""><figcaption></figcaption></figure>

* Click **Install WhatsApp**

<figure><img src="https://3861485111-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FU9kiDiTGVD8kkbnKKyEn%2Fuploads%2FzZTZi4YWyK2t77mAnFXN%2FScreenshot%202025-12-10%20at%2011.32.40%E2%80%AFPM.png?alt=media&#x26;token=811b4aa5-8eab-4332-a81c-7ba7b5c6ce36" alt=""><figcaption></figcaption></figure>

### Step two: Select a phone number for this channel&#x20;

Under **Step one**, choose the option that best applies to your use case:

* To use a number you have already purchased from Bird, select **Select a number** from the drop-down.
* To purchase a new Bird number, select **Buy a number** from the drop-down.
* To use your own number, or that of another provider, select **I have my own number** from the drop-down.

<figure><img src="https://3861485111-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FU9kiDiTGVD8kkbnKKyEn%2Fuploads%2FmxviVCctbn6lukSX2sRL%2FScreenshot%202025-12-10%20at%2011.33.17%E2%80%AFPM.png?alt=media&#x26;token=983f5a96-3df0-4b1f-8c34-29e0d7717363" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Bird numbers that appear in the dropdown list are pre-verified for use with WhatsApp and you will not need to get an OTP code during installation. These will appear as BSP-provided numbers.
{% endhint %}

### Step three: **Connect to Meta and WhatsApp Business Accounts**

1. Under "Step 2", click **Click here to start**.
2. Log in to your Facebook account and follow the instructions.
   * If you already have a Meta Business Account, select it and then choose the associated WhatsApp Business account.
   * If not, click on "Create a Business Account" and fill in your business details.
3. Click **Get started**.
4. At the end of the "Connect your account to MessageBird" section, click **Continue** to share [permissions](#whatsapp-business-account-permissions) with Bird. This allows us to connect your WhatsApp account to Bird.

### Step four: **Setup your WhatsApp Business Profile**

#### If you already have a WhatsApp Business Profile:

1. Select the WhatsApp Business Profile.
2. Click **Continue**.

#### If you don't have a WhatsApp Business Profile:&#x20;

1. Select **Create new WhatsApp Business Account**.
2. Choose your **Time zone** from the drop-down.
3. Click **Continue**.

Add a display name, category, and description.

1. In the **WhatsApp Business Display Name** field, type your business's name, then click **Continue**.
2. From the **Category** drop-down, select your business category.
3. In the **Business description** field, type a description for your business, then click **Continue**.

All of the information that you enter in this section will be visible to your customers when they contact you on WhatsApp.

### Step five: Select or verify your WhatsApp Business number

#### BSP provided number

If you are using a number that you purchased from Bird this should appear under "BSP-provided numbers'. These numbers have already been verified for use on WhatsApp and do not require additional verification. Select the number you want to install from the list and click **Next** to complete the installation.

#### Existing number

If you already have a number associated with your WhatsApp Business Profile, select it here. otherwise, you'll need to register a new number on WhatsApp.

{% hint style="warning" %}
Once your number is set up for WhatsApp Business API, it cannot be disconnected. If you switch from the WhatsApp Business App to the API using the same number, you cannot switch back to the app with the same number. You will need to connect a new clean number.
{% endhint %}

#### **Verify your own business number**

If you are using a number registered with another provider you will need to register and verify this for use on WhatsApp. Ensure that this number is set up to receive OTP codes either via SMS or Voice.&#x20;

**Register a new number**

1. Select **Register a new number on WhatsApp**.
2. From the county code drop-down, select the number's country code.
3. In the number field, type the number that you want to connect to WhatsApp.
4. Click **Continue**.

**Verify the phone number**

Now that you've registered your phone number, WhatsApp will verify it by sending either a text message or placing a voice call. In the call or the message, you will receive a six-digit verification code.

1. Enter the **six-digit verification code**.
2. Select if you received the message via text message or via voice call.
3. Click **Verify.**

{% hint style="success" %}
Now that your number has been verified, you can start to use WhatsApp to send and receive messages and communicate with your customers!
{% endhint %}

### What should I do next?

{% hint style="danger" %}
Until your business is verified, you'll only be able to use WhatsApp on a limited basis. [Apply for business verification now](https://docs.bird.com/applications/channels/channels/supported-channels/whatsapp/concepts/accounts-and-verification-levels/meta-business-account-verification-for-whatsapp) to get full access to WhatsApp's capabilities.
{% endhint %}

* Apply for [Business Verification](https://docs.bird.com/applications/channels/channels/supported-channels/whatsapp/concepts/accounts-and-verification-levels/meta-business-account-verification-for-whatsapp)
* Create a [WhatsApp Message Template](https://docs.bird.com/applications/content/message-templates/concepts/whatsapp-message-templates)
* Respond to inbound WhatsApp messages in [Inbox](https://docs.bird.com/applications/inbox/inbox)

### Installation criteria and rules

<details>

<summary>WhatsApp number requirements</summary>

When installing WhatsApp, you will need to use a valid phone number, which you must have access to during the installation process.

The following rules apply:

* **Number ownership:** You must own the phone number that you want to use for WhatsApp Business API. This means that you must have legal control over the number, either by owning it or by having the authorization to use it for business purposes.
* **Number format:** The phone number that you register must follow the international format, which includes a country code and an area code. For example, if the phone number is from the United States and has the area code "408" and the number "555-1212", the full number would be "+1-408-555-1212".
* **Number availability:** If you are using a number from another provider or the number does not appear in the BSP provided numbers list, you must able to receive calls or SMS messages. WhatsApp will send a verification code to the number as part of the activation process.
* **Number cleanliness:** The phone number must be "clean", which means that it hasn't been previously registered with WhatsApp by another user. If the phone number has been used before, it might be associated with a different account, and WhatsApp won't be able to activate it for your business.

</details>

<details>

<summary>Accepted number types</summary>

You can use the following number types with WhatsApp:

* **Landline numbers**: These are fixed-line numbers that are typically associated with businesses.&#x20;
* **Mobile numbers**: These are traditional mobile phone numbers that can receive SMS messages.&#x20;
* **Virtual Mobile Numbers (VMN)**: These are mobile numbers that aren't associated with a physical SIM card, but are voice-capable. VMNs can be purchased from MessageBird and used for WhatsApp Business API activation. The activation token will be sent via a voice call to the VMN.

</details>

<details>

<summary>Prohibited number types</summary>

* **Shortcodes**
* **Numbers with an IVR** (automated call menu) attached to it, unless this feature can be disabled to receive the activation token.
* **Toll-free numbers**

</details>

<details>

<summary>Prohibited business verticals</summary>

The following business verticals are not allowed by WhatsApp and will not be approved:

* Adult content
* Alcohol
* Animal sales, including live animals, livestock, or any parts of animals
* Currency
* Dating
* Defense
* Digital subscription and digital content
* Drugs or related products
* Gambling
* Tobacco
* Weapons, ammunition, explosiv

</details>

<details>

<summary>WhatsApp Business account permissions</summary>

To install WhatsApp, you need to grant MessageBird permission to access and manage your WhatsApp account.

You will share:

* Account access to allow MessageBird to create templates, add phone numbers, send messages, access metrics and assign users to your WhatsApp account.
* Billing management permissions. By default, a business is billed through MessageBird monthly invoice and we will pass on any charges that your WhatsApp business account incurs.

</details>

<details>

<summary>WhatsApp Business Display name</summary>

You must add a display name that you will use to message customers. The display name must meet [Facebook’s Display Name Guidelines](https://www.facebook.com/business/help/338047025165344).

If the display name represents a business that your company is working with (i.e., if the business is an agency, distributor, partner, or parent company), then the relationship between the business represented in the display name and end-client business must be evident and clear in both parties’ business websites.

For example, if Global Voyager signs up for WhatsApp and wants to use the display name Commercial Air, you must submit links to both websites stating that Commercial Air is a subsidiary of Global Voyager.

If you check the box to say that your display name is different from their legal business name, you will then be prompted to enter a link to a website citing the business relationship.

</details>

####


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# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.bird.com/applications/channels/channels/supported-channels/whatsapp/quickstarts/install-whatsapp.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
