# Google Business Messages FAQs

### Does GBM support rich messaging formats?

Yes! Drive purchasing, scheduling, upsell, and loyalty with rich features like carousels, chips, and photos. We also provide support for buttons and locations.

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### Can I have multiple GBM channel instances?

Yes! To add another GBM channel instance, go to the [Channels overview](https://dashboard.messagebird.com/channels) on your Dashboard or the [Channels overview](https://inbox.messagebird.com/manager/channels) in Inbox and install a new channel instance.


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